Factors to consider while evaluating CRM

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Whether you are sales or marketing, if you are using a CRM, the chances are that it is not meeting your needs. If you do not have a CRM, you are in a sweet spot as you can buy one that meets all your requirements!!

Whether you are looking to purchase a new CRM or replacing an existing one, it is imperative to understand how the CRM landscape is changing and what the future holds. For the purpose of simplicity, the key features can be divided into 3 groups

  1. Features that help you MANAGE the business
  2. Feature that helps you ENGAGE with potential and existing clients
  3. Features that help you GROW your business

To know more details please download the detailed whitepaper (CRM).